When Daniel Patterson’s studio wasn’t magically full three months after graduating college, he realised he had a thing or two to learn about marketing. So he set about finding out everything he could about advertising and growing a music studio.
Daniel now shares what he learnt with other teachers on his blog. If you’re looking to grow your studio, he’s the man to listen to. He knows what works.
Take a listen to find out how to grow your studio and differentiate yourself in a crowded market, why group teaching might deserve a second look, and what advertising methods are best for music teachers.
If you’d like to download a PDF transcript of this episode, please click below.
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Today’s Free Download
This eight page pdf will help you figure out marketing, business and how to grow your studio.
In this episode, you’ll learn
- How Daniel first got into the world of studio marketing
- Why it’s better to take ownership of business issues
- How group teaching could make you a better teacher
- The best way to get started teaching groups
- What Daniel has learned from his mistakes over the years
- Why online advertising is the best choice for most teachers
- What prospective piano parents actually want
- How to get great testimonials for your website
- How to target your advertising and appeal to your ideal clients
- Grow Your Music Studio (Daniel’s blog)
- Planning Your First Summer Camp with Jennifer Foxx
- Scaling Your Summer Camp
- The Testimonial Technique: A Simple Way to Grow Your Studio
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Thank you for Tuning In!
There are a lot of podcasts you could be tuning into today, and I’m grateful that you’ve chosen mine.
Whether you’re at the gym, on the bike or in the car, I know that you and your students will get lots out of what you learn in the long run.
Just make sure you try out some of the ideas before they get lost in the business of your next lessons!
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Do you need to grow your studio?
Are you happy with the studio size you have? Have you considered going to group teaching to fit in more students?